
About the Founder-Chef
Hi, my name is Archana Gupta and I am a passionate marathon runner, a weight training enthusiast and have been on a healthy lifestyle for close to 15 years now. The one thing I have never compromised on over these 15 years is my sweet tooth. Having grown up in Jaipur with access to some of the best quality Indian sweets, I found it really difficult to stop eating Indian sweets altogether on a healthy diet. So, I set out on a mission to discover and provide healthy, delicious versions of every sweet that I love from my childhood. That is when Zero Guilt was started.

Why Zero Guilt
We use plant sweeteners like Xylitol, Erythritol and Stevia as the sweetener, depending on the sweet. Plant sweeteners are found naturally in certain fruits and plants. Their biggest advantage is that they don’t spike blood sugar or insulin levels and have no effect on blood lipids like cholesterol and triglycerides.